Skip to main content
Martechs

Claude Code Skills

GTM Flywheel

Fifteen structured Claude Code skills that turn ICP research, signal scoring, outbound copy, campaign analytics, and sales intelligence into one compounding GTM system.

The problem

Why this system exists

Most AI-assisted GTM work lives in one-off chats. The methodology changes from session to session, campaign learnings disappear, and each new task starts from zero.

The outcome

What it produces

A versioned set of operating skills with scoring models, decision trees, templates, and quality checks that Claude Code can apply consistently to your own data.

System overview

How the playbook moves from input to outcome.

Each stage has one job. The sequence stays visible while the active state moves through the system.

Compounding GTM systemFive connected stages
GTM flywheelLearn. Improve. Repeat.
  1. 01ICP Research
  2. 02Signal Scoring
  3. 03Cold Email
  4. 04Campaign Analytics
  5. 05Sales Intelligence
Campaign and sales intelligence improve the next ICP, signal, and message decision.

Inside the system

Five pillars. Fifteen operational skills.

Select a skill to inspect its method and output.

01Cold Email
02ICP Research
03Signal Scoring
04Campaign Analytics
05Sales Intelligence

Preview complete

Unlock the full GTM Flywheel playbook.

See the implementation details that turn the overview into a working system.

  • Inputs and outputs
  • Repository structure
  • Guardrails and setup steps

Use your company email. By continuing, you agree that Martechs may email you about this playbook and related implementation help. Unsubscribe anytime.