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PUBLIC GTM SYSTEMS

See how our GTM systems work.

Open-source playbooks, pipelines, and Claude Code systems built from real operating workflows, not standalone prompts or theoretical diagrams.

Featured playbook

GTM Flywheel

Fifteen structured Claude Code skills that turn ICP research, signal scoring, outbound copy, campaign analytics, and sales intelligence into one compounding GTM system.

A versioned set of operating skills with scoring models, decision trees, templates, and quality checks that Claude Code can apply consistently to your own data.

Compounding GTM systemFive connected stages
GTM flywheelLearn. Improve. Repeat.
  1. 01ICP Research
  2. 02Signal Scoring
  3. 03Cold Email
  4. 04Campaign Analytics
  5. 05Sales Intelligence
Campaign and sales intelligence improve the next ICP, signal, and message decision.

The library

Different systems. One operating philosophy.

Each playbook shows the problem, architecture, stages, outputs, and guardrails behind a public repository.

Sales EnablementOpen source

Microsite Pipeline

Turns one sales lead into a researched, personalized eight-page sales microsite and PDF using sourced company data.

Lead
Enrich
Synthesize

A repeatable local pipeline that researches a company, generates TAM, ICP, and sales-signal insights, then renders an on-brand HTML page and PDF without fabricating missing data.

Company OSOpen source

GTM OS Kit

A Company OS starter kit that gives Claude persistent business context, reusable GTM skills, workflow commands, and safety hooks.

Clone
Interview
Structure

A portable, version-controlled Company OS centered on CLAUDE.md, supported by structured business context, playbooks, reusable skills, hooks, and workflow commands.

Signal-Based ProspectingOpen source

Public Company AI Prospecting

Finds smaller US-listed companies showing public evidence of AI need, scores the evidence, finds decision-makers, and drafts outreach for review.

Discover
Enrich
Score

A ranked, evidence-backed account list with decision-makers and drafted outreach, plus a feedback loop that shows which signals lead to replies and meetings.

Intent IntelligenceOpen source

Cybersecurity Intent Pipeline

Combines Reddit conversations and LinkedIn activity to surface cybersecurity buying signals, qualify accounts, enrich contacts, and notify teams about high-intent leads.

Collect
Filter
Score

A configurable seven-stage workflow that captures public intent, scores it, applies FITS qualification, enriches accounts, and surfaces the strongest opportunities.

Ways to use the playbooks

01

Clone it

Use the open-source repository as shipped and adapt the documented configuration.

02

Learn from it

Use the explainer to understand the architecture before reading implementation details.

03

Build your version

Work with Martechs to design the same operating principle around your market and stack.

Your system next

Want a GTM system designed around the way your buyers actually move?

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