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Intent Intelligence

Cybersecurity Intent Pipeline

Combines Reddit conversations and LinkedIn activity to surface cybersecurity buying signals, qualify accounts, enrich contacts, and notify teams about high-intent leads.

The problem

Why this system exists

High-intent security conversations happen across public communities, hiring activity, leadership changes, and company posts, but the signals are fragmented and difficult to prioritize.

The outcome

What it produces

A configurable seven-stage workflow that captures public intent, scores it, applies FITS qualification, enriches accounts, and surfaces the strongest opportunities.

System overview

How the playbook moves from input to outcome.

Each stage has one job. The sequence stays visible while the active state moves through the system.

01

Collect

Scan Reddit and LinkedIn sources for relevant activity.

02

Filter

Remove noise before spending AI-scoring resources.

03

Score

Classify signals and suggest an outreach direction.

04

Qualify

Apply firmographic, intent, technographic, and structural fit.

05

Enrich

Attach companies, people, supporting evidence, and contact paths.

06

Notify

Surface the strongest qualified leads for human action.

Reddit conversations
LinkedIn jobs
New security leaders
Company posts

Unified signal layer

Collect · deduplicate · score

FITS qualification

Firmographic82
Intent94
Technographic76
Structural88

Inputs

What the system needs

  • Reddit conversations
  • LinkedIn jobs and posts
  • Leadership and company changes
  • Client-specific intent playbook

Outputs

What comes out

  • Deduplicated intent-signal database
  • HOT, WARM, and COLD classifications
  • FITS-qualified accounts
  • Enriched contacts and evidence
  • Suggested outreach directions

Inside the repository

The important pieces, without the file-system noise.

The explainer shows the operating structure. The repository remains the source of truth for complete setup and implementation details.

Cybersecurity-B2B-Lead-Gen-Flywheel/
  • 01scripts/: collection, scoring, enrichment, and alerts
  • 02scripts/lib/: shared scoring and signal helpers
  • 03.claude/skills/: slash-command stage wrappers
  • 04clients/: ICP and scoring configuration
  • 05supabase/migrations/: unified signal data model
  • 06data/: gitignored local output

Guardrails

What the system deliberately protects.

  • Generated lead data stays in gitignored local storage or Supabase.
  • Client playbooks control weights, competitors, and ICP criteria.
  • Confidence and time decay affect signal priority.
  • The system surfaces opportunities for review rather than auto-contacting them.

Quick start

From repository to first useful run.

  1. 01Add the required Apify token and any optional provider keys.
  2. 02Configure topics and client scoring criteria.
  3. 03Run the Reddit and LinkedIn collection stages.
  4. 04Review scored signals and qualified accounts.
  5. 05Enrich and act on the highest-intent leads.

Adapt the system

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